Is Your HR Department Ready to be Reinvented?


Chief Employee Experience Officer

Chief People Officer

Chief Engagement Officer

These job titles didn’t exist a few short years ago, but now they are a common occurrence in the workplace. But, why?

It appears that all the buzz surrounding the importance of employee engagement has turned HR departments everywhere upside down. They are going mad trying to capture that “secret sauce”, which motivates employees and makes them more collaborative and productive.

So far, many companies have tried exploring different benefit options and employee perks like free gym memberships, free lunches, flexible work policies, and even bring your dog to work days. But, even with all of these perks, there is still a gap, a silo, that is getting in the way of their employee engagement goals.

Sure, employee recognition programs, fun perks, and flexible policies help employees feel appreciated; but real change begins with meaningful everyday interactions and connection to goals. Sadly, “only 40% of employees are well informed on company goals, strategy, and tactics.” The flow of this information is often stifled from reaching lower level employees and they quickly become disjointed from the rest of the company. Gallup’s chief scientist of workplace management, Jim Harter, said that “it comes down to showing people how their work and contributions impact the success of the entire firm. Disengagement starts with having a confusing job.”

To solve this problem, Airbnb has appointed individuals who act as “ground control” to make sure their company’s mission and culture are brought to life everyday. They have dedicated much time and effort into a project called “workplace as an experience”, where their main focus is “tapping into the physical, emotional, intellectual, virtual, and aspirational facets of how an employee is engaged in the workplace.”


workplace as an experience


Airbnb realized that their employees needed an immersive experience with more touch points and more visibility. The problem was, one siloed department couldn’t possibly ensure that experience was taking place for every employee. So, their Chief Human Resource Officer became their Chief Employee Experience Officer, in order to fulfill the vision of an integrated employee work experience. Their hard work paid off too, because 90% of their employees now recommend them as a great place to work! 

So, if your HR department is ready to be reinvented, take notes from the companies who are doing it right, and learn what works best for your employees along the way.

5 Resources for a More Transparent Company Culture


Are you meeting the needs of your knowledge workers? With a growing economy of knowledge workers, it is crucial for companies to start operating with more transparency.

A transparent company culture means that honest and open communication is continually appreciated, valued, and encouraged.

It can be a very challenging initiative because it requires everyone’s participation, but results like faster problem solving and decision making will create a lasting competitive advantage. And what company doesn’t want that?



1. Forbes – How Transparent Is Too Transparent In Business

Some companies are going above and beyond to maintain operational transparency.

The mobile payment company Square will email meeting notes and 200+ page reports from executive board meetings to the entire company.

And, Buffer goes even further than Square to maintain transparency, by tracking their employees’ physical activity and sleep patterns.

Newer companies especially, are implementing more than just open office floor plans to reach superior workplace transparency.



2. The Globe and Mail – The Holy Grail of Workplace Motivation: Autonomy and Transparency

This article explains how a combination of autonomy and transparency can effectively drive employee motivation.

People want the freedom to get their job done however they chose without micromanagement or strict rules. And, people want to feel trusted by leadership so they can clearly understand how their job affects the company’s bottom line.

The overall point is that employees are the most motivated when they are treated like adults. When they are given control over their professional life and they feel empowered by leadership.



3. Talent Culture – How Transparency Positively Impacts Your Workplace

Talent Culture shares some ideas for how to create more transparency.

They suggest sharing more information. “[G]reater information about the way the company is running and what its goals are can empower employees to do their jobs better, and this capability leads to better products, higher-quality service and engaged workers.”

Welcome employee ideas and feedback by collecting surveys and share the results with everyone. This will make people feel more included in the entire feedback gathering process.



4. Fast Company – Why Your Office Needs More Transparency 

This Fast Company article contains a fun and detailed infographic, which is designed as a roadmap to help you reach greater company transparency.

It is loaded with interesting statistics, like: “14% of companies have workers who understand company strategy, goals, and direction” and “60% of employees say they don’t get enough feedback from upper management on their work”.


software advice

5. Software Advice – Job Seekers Want an Honest Company Culture

According to a study by Software Advice, a resource for HR technology, most job seekers prefer a company culture which is described as honest and transparent. One-third of the candidates from their study chose transparency over cultural attributes like casual, friendly, family-oriented, and even fun.